Shopping despite COVID brightens future prospects

BEIJINGChina’s consumer spending has been on track to full recovery from the ravages of COVID-19.

Retail sales rose by 4.6 percent year-on-year in the fourth quarter of 2020. The overall scene bounced back from the dramatic contraction in the first two quarters of last year and displayed sustained recovery momentum ever since.

That, however, is not the whole story. The unprecedented pandemic has had a profound impact on Chinese consumers’ shopping habits and preferences. Some of these implications will likely persist even in the post-pandemic era.

Post time: Feb-05-2021


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